TOOFLY NYC

Jul 31

GRAFITERAS August 18th, 2017 Oakland, CA

Grafiteras Oakland Ca

Grafiteras EastSide Arts

FOR IMMEDIATE RELEASE

GRAFITERAS

July 18th, 2017 OAKLAND, CA — On Friday August 18th, 6-10pm famed graffiti and street artists Toofly (NYC), and Dime (OAKLAND) team up for GRAFITERAS, a collaborative exhibition, installation, pop-up, and art workshop all in one. GRAFITERAS will be held at EastSide Arts Alliance & Cultural Center, a grassroots organization of third world artists, cultural workers, and community organizers of color.

 

GRAFITERAS is a multi dimensional exhibition that seeks to connect and build bridges between Raza artists from the east coast and west coast. Both artists exemplify sisterhood, latinidad, graffiti and have served as vital agents of influence for legions of women driven to rise in today’s art world.

 

Both women were raised in the tumultuous 90s era. Toofly hails from Corona, Queens NY, Dime from Oakland, California. As young graffiti artists they made their mark in a male dominated graffiti scene. The challenges of being immigrant and brown women did not deter their journey of self-discovery. In fact, it influenced the trailblazing art they create today. They were determined with mucho corazon which comes from instinctual feelings of love and community. Through their art, they not only represent themselves but the dreams, ideals and instincts of women, particularly Raza women.

 

Over the years they have carved out an important artistic space at the intersection of street graffiti, murals, and exhibitions—on their own terms, staying true to their roots and love for community. Eventually, the forces of the universe brought them together as grafiteras.

 

To be “Latina” or to be “Raza” in America means you celebrate two or more cultures through language, art, cultural traditions, music, and food. As daughters of families who at one point migrated to the states in search of greater opportunity and economic security, both women understand the power of their art in telling the story of immigrant families. In the face of struggle in a country of institutionalized racism, racial profiling, and an anti-immigrant legal systems, Toofly and Dime respond with art that uplifts, engages and promotes the inclusion of their communities. They have faced racism, and discrimination and so have their family members and peers. It is part of their lives and what gives them a thick skin in the face of adversity. This is what makes women strong, what makes them warriors. They are part of a growing generation of people of color who stand up for what they believe in and will weaponize their art to share their truths. Resistance is part of their culture, it’s in their blood.

 

Today, “Latina Americanas” like Toofly and Dime, are also spreading their craft into the broader society as educators, designers, educators, and community organizers. It has become the path of self determination for women artists who hold the roles of mothers, daughters, sisters, and aspiring professional storytellers. As grafiteras they have a complex story that speaks volumes of the strength and love that is needed to inspire and move society. GRAFITERAS is a powerful initiation to the complexity of what it’s like to grow up in America, and how Raza and many other cultures find a way to stand up, rise, and shine through it all.

 

Join us! Let’s celebrate women artists today who are the rainbow warriors of the new world.

 

As part of a 10 day artist residency, Toofly who visits from Ecuador, will host a #TooflyWorkshop on August 19th, 2017 at EastSide Arts Alliance from 12pm-3pm. Limited space. Registration required. Sign-Up: tallertercermundo@gmail.com

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TOOFLY

Maria Castillo known as “TOOFLY” is an international Ecuadorian/NYC artist, curator, and social entrepreneur. Recognized in the early 90’s for her hard and fluid character style, she gained popularity as one of the few females excelling beyond her peers in the male-dominated graffiti scene. Founder of female arts collectives, like; YOUNITY, LADIES LOVE PROJECT, and PROJECT GIRLZ. TOOFLY is a full time artist and runs her own independent art & design company; STAY TRU, where she consults, designs, and develops a variety of arts & culture events, as well as workshops. Her work has exhibited at many venues such as the Bronx Museum of Art, CAC; Contemporary Museum of Ecuador, and can be found on public walls internationally. TOOFLY is featured across media outlets like Graffiti Women, Outdoor Gallery, Juxtapoz, and Latina Magazine.

www.tooflynyc.com

 

DIME

Leslie Lopez, known as “DIME” is a Xicana Graffiti Writer, Educator, and first generation Mexican-American born and raised in East Oakland. DIME, A lifelong artist carrying on intergenerational traditions of cultural and spiritual resistance in her family began painting graffiti as a young teenager. Through her politicalization within the Xicana Movement and Oakland’s Eastside Arts Alliance she developed into a educator, organizer and public artist for community empowerment, healing, and self determination. Being one of the few women writers of her generation in Oakland, Dime developed a strong bond with the new rising generation of young women and used it as an opportunity to build a sisterhood and mentorship through a course she developed and taught to Middle School and High School young women called SHE’Rose. DIME is part of the EASTSide Arts Alliance Cultural Center. A member of BSK, Bomb Squad Kingz, one of the first graffiti crews in Oakland, Ca. put together by Style, Phresh, and West who were part of the first dozen of original graffers of Oakland to ever put paint on the walls of the city in the early 80′s. She is also part of Few and Far Women since it Originated in Oakland in 2011 it’s a collective of women artist, skaters, and photographers from around the world. DIME has worked collaboratively as part of Xochitlceive Collective and as an apprentice with Jesus Barraza from Dignidad Rebelde. Her collaborations are painted with youth and are seen in walls all around the city and beyond, including in marches and rallies reaching an intergenerational audience. Her work bridges graffiti and fine arts, as a muralist, printmaker, and mentor passing down teachings of her ancestors to all generations. Her passion and goal is to use art not only as a tool for social justice but as a tool for violence prevention, to reach young people, and entire communities and use art and Muralismo to cope, create change and empower.

www.lesliedimelopez.com

 

EASTSIDE ARTS ALLIANCE ( Gallery )

The EastSide Arts Alliance & Cultural Center presents free youth art classes, cultural programming, public art projects, ongoing gallery exhibitions, community town halls, and the annual Malcolm X Jazz Arts Festival. We work with numerous organizations and community groups to present hundreds of events every year.

www.eastsideartsalliance.org

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Jul 5

Adidas UltraBoostX 2017

Category: Uncategorized

A week before I had to head back to Ecuador I landed a niiiiiiiice gig. Refinery29 hit me up to get involved on an adidas custom sneaker at project with 10 other women. I had a crazy schedule but I made it work. The mission to customize 5 pairs of Adidas UltraBoostX kicks inspired by 5 different states. My fave “New York City” – once the agreement was signed I scooped up a bunch of fresh new markers and got busy. Phase two of the project to shoot a video. Only two women artists were chosen! Check out the video link below. That day was cool I got to meet a team of folks involved that were really nice and liked the pupusas we ordered for lunch! That’s when you know folks are open to culture. The shoot went great, special shout out to my friend Sabrina who’s Brooklyn loft worked great for a Toofly Pop-Up Studio. Whew! She saved the day. I want to give a big thank you to the entire team involved, especially Rafael Jimenez for recommending me for this project. The shoot looks great, and you can now bid on your favorite custom Toofly kick on the link below. A silent auction supporting Women Win.

Women Win leverages the power of play to build girls’ leadership and the communities’ abilities to address gender equity. Through the power of play Women Win helps adolescent girls and young women address the most pressing issues in their lives, including access to sexual and reproductive health and rights, gender-based violence, attaining education and achieving economic empowerment. Women Win has impacted the lives of over 2.24 million young girls in over 100 countries. Learn more about Women Win at https://womenwin.org

YOUTUBE VIDEO
http://www.adidas.com/us/ultra

Toofly Adidas UltraBoostX

Toofly NYC

Toofly Pop-Up Studio

Toofly Adidas UltraBoostX video shoot 1

Toofly UltraBoostX adidas

ADIDAS & REFINERY29 PARTNERED WITH CELEBRATED FEMALE ARTISTS TO CREATE ONE-OF-A-KIND PAIRS OF ULTRABOOST X REPRESENTING ALL 50 STATES. THE LIMITED EDITION BOOST THE NATION COLLECTION IS CREATED FOR WOMEN BY WOMEN TO UNITE CREATIVITY THROUGH SPORT AND REFLECT THE INDIVIDUALITY OF THE NATION.

SELECT YOUR FAVORITE SHOES FROM THE BELOW, THEN SUBMIT YOUR BID TO WIN. ALL PROCEEDS WILL BE DONATED TO WOMEN WIN, SO BID FOR A BETTER, BRIGHTER FUTURE.

 

Adidas UltraBoostX Art

WomenWin Adidas

Toofly Adidas UltraBoostX_web

 

 

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Jul 5

Ladies Love Project SU/17 Re-Cap!

Ladies Love Project Summer Pop-Up Shop 2017 At The Living Gallery this year! Good times. Thank you LLP Crew, Circa 95, and everyone who helped us get the event rolling this year. Our guest photogrpher this year 19 year old Tatiana Lovera. ( some are Toofly flicks and some are Shiro Flicks )

Crafty Cocktales LLP

DOllFace LLP

Island Spice Henna LLP

Family LLP

Marthalicia Live ARt LLP

Percy Fortini Wright

MinchoVega LLP

Mistadrumin

LLP Guests and Vendors

LLP Vicky Weiss

LLP Crew Images

Eryka Badu LLP

Love is Love

Chefs Modern Caribbean Kitchen

LLP Patio

Cocunuts

 

Ladies Love Project Day 1 2017

LLP DAY 2!

Toofly LLP

Rayo and Honey LLP

Shiro Live ARt LLP

Shiro Rokafella Ladies Love Project

Love Pudding LLP

Corona Queenz

LLP Gals

Ladies Love Project 2017

 

THANK YOU LLP FAM!

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Jun 30

TOOFLY POP-UP SHOP 2017 Recap!

The #TooflyPopUpShop returned this year for the 2nd time at Rebelution Ink now known as Fresh Off The Press. The printing location where my shirts, tank tops, and tote bags are printed. The space is a perfect size for what I need and it’s in an excellent location in Williamsburg  near train, restaurants, bars, parks, waterfronts, and more. When curating an event all these elements need to be in place. It allows guests to hang out in the neighborhood after or before pop-up and keep the night going long after event is over. This year I decided to give it a little twist! In the past I only opened up shop for 1 day, this time I decided to do a weekend long event and introduce a sip & mingle mixer in the patio, and a workshop. It worked out pretty good, despite the rain. You just never know with the weather these days and Saturday was pouring! Special shout out to friends, and guests that trooped it that day. Especially my cousin Chill Will who got a chance to celebrate his B-Day with all of us after the pop-up. Sunday was a lot nicer and I was happy to see the hommies swing thru for a much needed chat. There is never enough time but when we carve it out it’s perfect. Students enjoyed the workshop earlier that day, and it made me think that an adult workshop needs to happen. Who doesn’t want to sip and make art on a Sunday afternoon? I found that the conversations with the ladies and gents is hella fun! I need to work on this idea a bit more. The events I am curating are small and a great learning experience to fine tune them. It feels good to bring people together and the vibe is genuine. It’s not about hype or faking the funk that your authentic, like so many events these days. Before all that BS we just had a good time together with music, drinks, and company. Community minded folks know what’s up and they will troop it rain or shine. I appreciate that. These events take months, love, and work to prepare. Shout out to everyone that came thru to support and purchase some TF goodies, Randy for holding us down on all aspects of the space, and to my wonderful team Ana Lovera on TF sales and Crafty Cocktales for teaming up this year on the mixer. Thank you NYC!

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Fresh Off The Press 2

Toofly Prints Pop Up SHop

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Mini Fridas

Crafty Cocktales

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After Party

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toofly workshop students

Toofly Workshop June

Toofly Pop-Up SHop BK

Toofly Pop Up Shop friends

 

 

 

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Jun 29

Thrive Collective Workshop 2017

By now ya’ll know I don’t live in NY anymore right? I have been gone for 5 years and the transition was pretty smooth. I still gotta work tho. Only now I get to live as an artist full time. My dream has come true! It’s something I have always wanted and strived for. I have chosen to live the country life in Ecuador, and the city life in the states a few month out of the year. When you grow up in NY you have this “you can make it anywhere” mentality, and it’s true. You can. When you grow up in NY you make a lot of friends, it’s part of city life, it’s part of urban life. Over time those wonderful friends  jumpstart their biz, and the real work begins. Especially when their business models are educational, creative, and socially responsible. It is the kind of friends I like to work with! I am a worker. I love to get involved and make ideas work. It is the kind of energy that motivates me. I now have the opportunity to pop-up in NY for a workshop, a project, a gig, a wall, etc; It keeps things in life fun for me. That is how I do these days, and it’s working out. I LOVE IT! June is not too hot, and not too cold. Perfect to work outdoors. This year Thrive Collective and I took the time to reconnect and set-up a workshop as soon as I arrived. The #tooflyworkshop has become part of what I do as an artist. I have so much I have learned over the years that I can now share with others on a professional level. It is gratifying work, especially when it’s with youth. Each workshop is different, and with Thrive we have history. It makes this particular collaboration special to me. Wow 10 years. Time flies in NY.Make sure you make the time count. Back in the days when LASE NYC and I worked together ( Motug Days ) he brought me on to many creative and pioneering projects that I am thankful for. With Thrive, I think before it was called Thrive we painted at a public school in the Lower East Side. This is where I got to meet Jeremy Del Rio and all the wonderful community folks who continue to do the “good work” in a changing city. I am happy and proud of them. Thanks guys! Shout out to all the students involved in beautifying their schools walls.

Thrive Collective

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Thrive COllective Toofly

Thrive Workshop

Toofly Workshop Thrive 5

Tooflyworkshop Thrive 2

Thank You Thrive Collective!

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Jun 29

Welling Court Mural Project 2017 – RECAP!

Feels good to be back and writing these posts! I have a bunch to get thru and a mess of work so I will keep them a bit short. Welling Court Mural Project this year was smooth. No rain to worry about! usually that messes with my schedule. The sunshine peeked thru, and a little heat wave hit us so it made painting outdoors nice. This year @Sinned NYC, Maria, and I worked in a few details in each of our pieces to get the collaborative effect to happen. We should definitely try to do it more often with everyone on that long wall. I think it could give it a new twist. What do ya’ll think? Homegirl Daniella Harris came back this year to help me prep the wall, and continue to practice her aerosol skills. Thank you D! My lovely friend Irene ( TopShelf Photography ) pulled thru before the madness to take some action shots and catch up on all the bochinche we missed. Ha! We love to laugh, and we get along so great together. Love ya gurl! – That day was a lot of fun, and even more so that Ledania arrived to NY all the way from Bogota, Colombia! Such a treat to invite her to WellingCourt. She got a chance to paint next to Lady Pink. Happy I was able to introduce them at the Warmi Paint Festival in Ecuador in 2015.  It made it a lot smoother for her to rock a spot when there was none left. It’s tough man, there are hardly any new walls left at WellingCourt. Luxury condos are going up everywhere even near the projects. Less walls, means less room for artists to paint, especially traveling artists. I did notice a bunch of new artists this year, not many locals. I think it’s a good idea to get new folks in the mix, and switch it up. I must say there’s nothing more fun to see your friends from all the years of painting in this city back year after year. Change is inevitable, gotta enjoy the good old old days and the new days. Gentrification is not going anywhere, but more than likely we will be. What is important is to continue to get everyone together. A lot of people came thru this year, thank you for making the troop. Families, and people of all sizes, colors, and ages are still out there for the community vibe in the company of the artists that return with new work to share. Thank you WellingCourt!

Toofly Ledania Graffiteras

Toofly Ledania Irene

Irene, Toofly, Ledania. I have an idea how about a painting trip to Colombia together!:) 2018

Toofly NYC WellingCourt Mural Project

Toofly WellingCourt TopShelf Photography

Toofly WellingCourt TopShelf

Photography by TopShelf ©2017

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Toofly SInned NYC WellingCourt

Toofly Sinned WellingCourt 2017

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Photography by Alexandra Henry © 2017
Toofly WellingCourt Progress

WellingCOurt Mural Project Toofly copy

I was unable to get a final shot of the wall facing ( front ) too many cars. There’s no parking here on Tuesdays from 10am-1pm anyone want to shoot it? 30th Ave, and Main Ave. If so please send to tooflynyc@gmail.com It’s a good flick to have in case it get’s published. Thank you! Photo by Daniella Harris

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Apr 24

Ladies Love Project Summer Pop-Up Shop 2017

Its time to save the date! Flyer and press release coming soon…

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Apr 24

WELLINGCOURT MURAL PROJECT 2017

Year 8! Happy WellingCourt Mural Project is still on course. There’s are not many Street Art/Mural events I am fond of in NY that are as authentic as this one. It’s chill, it’s in my borough, and it’s put together by down to earth organizers. Folks that have been in NY building with communities before all the hipsters got here and turned these events into greedy corporate locations and leeching off our true school vibes. WellingCourt is still community based, and we like it this way! The community comes out to BBQ, their kids come out to play, and true new yorkers know what’s up when you troop it here. June 10th! Follow @toofly_nyc for progress shots.

Wellingcourt Mural Project 2017

www.wellingcourtmuralproject.com

 

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Apr 24

Toofly Pop-Up Shop 2017

The #TooflyPopUpShop is back! It’s been a few years but this time around I had a little more time to put it together the right way. I am currently enjoying the process of curating events at various places. Something about getting all the pieces to an idea where people get together gives me great joy. Like painting I am putting together theme, color, and design to tell a story. Our story. Save the date!

Toofly pop Up Shop 2017

Toofly pop Up SHop 2017 2

 

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Apr 24

#TOOFLYWORKSHOP 2

I’m excited for June! Lot’s in the works this summer. The second #TooflyWorkshop has a date, a space, and a time. Get on the list only 8 spots left as of today!

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Mar 29

PEPATIAN #TooflyWorkshop @Bronx Works

I had an opportunity to go to NY right after Mexico and rock a mural workshop with the Pepatian Hip Hop Academy. I haven’t been back to Bronx Works in about two years because the program is usually in March. It’s very cold in NY during that time so I try to avoid it. This time I decided to make the stop, and troop it like the native New Yorker I used to be. It was nice to see some of the students I worked with a few years ago, they are all grown up! Wow, time just keeps flying. I was happy that Jane Gabriel’s made it happen, and that Bronx Works approved a wall for us. In the past the kids and I had worked on the “My Name Is” workshop, as well as the “Hip Hop” canvas/stencil workshop. It was time for a mural! Hip Hop Culture has changed over the years, it is important for many of the educators to teach it’s roots. We have to know where we are from in order to know where we are going.  The “Hip Hop Don’t Stop” mural workshop sprung from this idea, and students got a chance to learn about the four elements + pioneers in the process. It became a large story book they can use to talk with others about, especially new students joining the program. They are proud of their work and want to share what they created. It was really fun to see some of the kids zone out and forget time and space when they were painting. I know what that feels like — I live for that! Thank you students! thank you Pepatian team! Thank you Bronx Works staff! and everyone that was involved. Shout out to Marisol Diaz for the beautiful photography and all the wonderful educators of this program. For more information visit www.pepatian.org

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Hip Hop Academy_Bronx Works
L
ancelot Chase, Toofly NYC, Caridad de la Luz “La Bruja”, and DJ Fred Jones

Toofly and La Bruja Bronx Works

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PHOTOGRAPHY BY ©MARISOL DIAZ 2017

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toofly workshop hip hop
HI my name is, and I learned that Hip Hop Don’t Stop!

Toofly Hip Hop Workshop-2

Toofly Hip Hop Workshop-3

Back in June! for more ya’ll see ya soon.

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Mar 5

“Residencia” Gama Gallery, Mexico City

Residencia Gama Gallery Mexico

The Mexico City Trip is a wrap! —- I want to give a special shout out to hommie Daniel, curator of Gama Gallery, and street art projects in El DF. I met Daniel at Latido Americano in Peru last year and we talked about the possibility of working together next time I was in Mexico. I had been to the beautiful beaches and towns of Tulum, as well as Playa del Carmen/Cancun etc, but I had never visited any other part of Mexico. Gama gallery was now eight months old and it felt like the perfect time to pack and go! The gallery has been running successful workshops with various illustrators and designers since late last fall and the arts community has caught on to the amazing talent coming out of Gama. During our trip it got a chance to team up with Alianza Francesa of Mexico and schedule us in to do presentations alongside Pablito Zago who was invited form France.  ”Residencia” was born – a group exhibition with local and international traveling artists. It’s where it’s at, and I’m am loving the idea.

Residencia Mexico City Gama Galleria

Toofly Mexico City Prints

 

Sending lot’s of love to my friend DJ Ski-Hi from NYC who I learned is living in Mexico City with his wife who hosted me for two weeks in their beautiful home. THANK YOU!

Toofly Fine Art In Too Deep

Gama Galleria Mexico City Condesa

Toofly Prints Mexico City Gama

Toofly Mexico City Gama Galeria 3

Toofly Prints Gama Galeria Mex City

Tysa toofly Mexico City

Pablito Zago Mexico City

Pablito Zago Gama Galeria

Toofly NYC Pablito Zago Gama Galeria Mex

 

Great meeting you Pablito! Hope to see you in France one day:)

Gama Galeria Mexico Condesa Shop

Gleo Gama Galeria

Gama Galeria Mexico City

 

Toofly Gama Galeria Mexico 5

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Mar 5

HidroArte Mexico City 2017

Toofly Mexico City HidroArte 2

I’m happy I got a chance to paint a collaboration wall with Pablito Zago during our trip to when Mexico City. So glad it worked out! Thanks to Gamma Gallery curators, and their friends at Muro and Hidroarte we made it happen. The wall took three days to produce and it’s one of my favorite mural collaborations I have done lately. Once I had the dimensions of the wall and a free day to soak in inspiration from the Anthropology Museum I was good. I spent a few hours at the park sketching and came up with an image that I felt motivated to paint. Many of my pieces are from my imagination, and feelings I want to express. I was inspired by a painting I saw at the museum that had women of different cultures by Jorge Camarena. Wow! Amazing artist, I am super behind in learning about his work.  I was blown away by the rock sculptures, and details in the artifacts. The museum was mega dope! #1 spot to visit in el DF. Because I like to paint strong empowering female images I try and take the opportunity to explore something new with each one. Mexican art, history, and culture is hands down my top 5 and I wanted to bring a little of it of everything I fell in love with from the museum into the piece. Art inspires art, and the more I learn and travel the closer I am to creating my new works. If you want to visit the wall it is located in: MetroBus parada EL COYOL

Toofly Mexico City HidroArte 1

Toofly Mexico City HidroArte 3

Toofly NYC Hidroarte

Toofly Mexico City 2017 - 2

Toofly Pablito Zago Collaboration Mexico

Toofly NYC Mexico City HidroArte 2017

toofly pablito

Shout out to Pablito Zago for being mega cool and chill on the collaboration. Our work is different but both love to interact with the people that come up to as when we paint. It makes us happy to talk to them, especially the kids who said things like eso esta chido!

Toofly Mexico City 2017

HidroArte Mexico 2017

Toofly NYC Hidroarte 2017

 

THANK YOU MEXICO CITY!

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Mar 5

Aerosoles Cruzados / Alianza Francesa de Mexico

Category: Events,Travel

Aerosoles Cruzados / Alianza Francesa de Mexico

Alianza Francesa Mexico

Toofly Mexico City

Aerosoles Cruzados Mexico

HidroArte Mexico Toofly

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Dec 26

Ladies Love Project Holiday Pop-Up 2016 / Re-Cap

Down to the last few posts! –  This year LLP celebrated the 10th Ladies Love Project Holiday Pop-Up Shop! We teamed up with City Lore Community Arts Gallery space in the lower east side for a 2 day event. A total of 20+ vendors gathered for the fun. Our LLP photographer Samantha Morales took some lovely photos of the crew this year, here are some of my favorites. Shout out to all the vendors, friends, family and guests that came thru to support the #shoplocal, #shophandmade, and #shopsmall movement —-> Follow us on our facebook page for the next vendors call!

Ladies Love Project 2016

Ladies Love Project 2016

Its a wrap for 2016! Thank you everyone. Community vibes build community tribes <3

Toofly Prints LLP

Toofly Prints

Fiona Marie Soaps

Toofly Arte Vida Cultura

Mincho Vega Art

Micho Vega Booth

LLP gals

Zimad Booth LLP

Meres 5 Pointz LLp

Meres LLP 2016

Kids Reading LLp

Crafty Cocktales Coquito

Junkprints and Rokafella LLP

Homegirls

HAPPY HOLIDAYS!

 

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