TOOFLY NYC

Dec 1

Ladies Love Project Holiday Pop-Up Shop! 2017

Hello December! I think we finally figured out that December is the best time to host our annual Ladies Love Project Holiday Pop-Up Shop. We used to host it every November but it’s a very busy month for travel. We have lost count as this is our 10+ pop-up shop since Patty Dukes and I started it back in 2017. Each year it get’s better and more organized. Our LLP crew has changed but the love is still all there. Our vendor roster has reached 60+ and have to now rotate each year, Unfortunately we can not all fit in one location with the increasing rents in NY. We like to keep our vendor fees reasonable,  and curating tight. At some point the perfect location will pop-up for many more to be involved until then we are happy that The Living Gallery in Bushwick Brooklyn can fit most of us. Thank you to all who support the project we are happy to keep growing and visiting new cities in 2018. Stop and and celebrate the holiday season with us! #shoplocal #shopsmall and #shophandmade

 

Ladies Love Project 2017

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Nov 22

SKY 18″X24″ Art Print / @SugarPressArt

Category: Art & Design,Ecuador

I haven’t released a new print in a minute. Unsure when will be the next print release but until then you can cop the latest 18′X24″ print of “SKY” with @sugarpressart An edition of ( 20 ) 10 Black, and 10 Pink for $125 a % of proceeds go to “Vivir Sin Miedo” Charity/Fundraiser in Ecuador. Read more about it on their site. You can only get the print on their site while supplies last. Thank you Sugar Press!

SugarPress PrintsSky by Toofly 18X24_blk

Toofly Print Signing Designer Con 1

 

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Nov 22

REBEL & RISE!

There’s a new line of work that is developing “Rebel & Rise” It’s a black, white, and red graphic art collection. It started with some marker drawings one day and then I decided to make a tote. Now I have a love icon tank top, 4″ sticker, and a button 4pack to add to the collection. It will grow into a few more designs as time moves forward. Enjoying the process and what develops.

Toofly Warrior Rebel and Rise

Toofly red Love Tank Top

Toofly Rebel and Rise

Toofly Black Tote

 

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Nov 22

TYO TOYS X TOOFLY

The TYO X TOOFLY collectible this year released at Designer Con was a nice surprise to a community of folks who love the Toofly goodz. Shout out to Phil who worked on 30 exclusive limited pieces. Small enough to fit in your palm of your hand! I love small items. Happy with the way it came out:) A few are now available on the TOOFLY SHOP!

Toofly TYO Toys Release

Toofly Tyo Toys Box 1

Toofly-TYO-Toys-3

 

 

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Nov 22

DCON 2017 RECAP!

Wow! Designer Con this year was huge! I’ve never seen those very long lines before. It’s a good sign. This independent arts culture is growing. We’re out there and people love it! This year was particularly fun because The Ladies Love Project got an opportunity to set up shop with Crewest Studios. They sponsored 3 artists; Toofly, Ritzy P, and Nisha K Sembi from California. Our treo did a great job. It was the first time we had ever teamed up and we had a good time! Thank you everyone that came thru the booth to support and enjoy. Thank you Crewest Alex, and Scott and the entire staff for hooking up the booth this year! Good times.

DCON

Ladies Love Project Dcon 2017

Toofly Designer Con pop up

Toofly Stickers Die CutToofly Designer Con 2017 2

Toofly Kidrobot Dcon

Toofly Designer Con 1

Ladies Love Project Dcon 1

Ritzy P Dcon Laies Love project

Nisha K Sembi LLP

Flava Flave Ladies Love project

Toofly Print Signing Designer Con 2 Toofly Print Signing Designer Con 3

Toofly Siging Dcon

Toofly SUgarPress print SkyToofly Print Signing Designer Con 4

ladies Love Project Stash

 

Until next time!

 

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Oct 25

DESIGNER CON 2017

And just like that it’s time to wrap up the year! 1st stop Los Angeles, CA — geared up and ready for the Ladies Love Project Pop-Up Shop sponsored by Crewest Studios. On Saturday November 9th we kick-off the DCON party at Escala in Korea Town. Everyone is invited!!! Ritzy P, myself, and Nisha K Sethi are teaming up to rock a fly booth with original works of art, live art, limited edition prints, gear, goodies, and much more. Follow our IG pages for the inside scoop and behind the scenes action. We will be at the Crewest Studios Booth #1708 for 2 days! Stop by and check us out. Press Release below.

DconLLP_WebF

DconLLP_Webb

Ladies Love Los ANgeles

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Oct 25

#JUSTICEFOR5POINTZ

Sometimes my travels are not all filled with fun. There are important matters to take care of and I make the effort just the same. I testified last week and did my best. I can not talk about the case at this time but I do want to mention that we are standing for what we believe in. You can follow the news articles online for some insight into the case. We’re making history. Shout out to friends and artists who stand for the culture that raised us and we believe in.

5 Pointz Legal Case Team

qz.com

www.nytimes.com/2017

www.nydailynews.com

#Justicefor5Pointz

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Oct 25

SOYO NAILS INSTALLATION

Category: Art & Design,Clients

Made a quick stop this fall to work on a wall installation in Yonkers, NY for Soyo Nails. I got a chance to use the water based MTN Colors SprayPaint on a gig at last! I tried it out at the Grafiteras exhibit and now I had the opportunity to work more with it. I like it. It’s great spray paint for indoor use because of it’s low odor. It did spread into the air like other spray paint materials so we had to make sure to keep areas like the floor and tables covered with plastic. I liked that I was able to work with acrylic and blend into it. Covering large areas in half the time helps so much with aerosol especially with a watercolor theme direction. The soft palette allowed me to blend the soft color tones and tie in the nail salon brand colors. I am used to dark, black, hard graphic line work but as I move forward with my client work it gives me the opportunity to try new styles and effects. Shout out to my assistant on the gig Daniella Harris who helped out on the logo and many of the production set-up. Having assistance is the bomb! There are so many details involved that you just can’t do alone. Having a team is important and every year we get tighter and tighter. I am also able to mentor D, and motivate her as she pursues a career in the arts which helps me continue my Project Girlz work. Thank you Jenna for reaching out to me online to work on your salon walls. Walls look beautiful! Grand opening soon —>  Follow @soyonails on IG.

Toofly Wall Installation 1

Soyo Nails Opening Soon

 

Toofly Installation Wall Soyo Nails

Toofly Wall Nail Salon Installation

Toofly Soyo Nails Project Girlz

Soyo Nails

 

 

 

 

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Sep 6

Timberland Ghost White Drop!

2017 has been a busy year, I like that! I enjoy working as much as anything else. I take pride in each project I do, and make sure whatever I take on is in line with my work and message. So a little bit about Timberland, I’m a boots girl. I love boots especially now that I am in a mountain terrain most of the time during the year. I rocked’ Timberland boots since  my teens, they are my choice in footwear and they go with my style. When the team and friends at Billionare Boys Club NYC reached out to me to customize a pair of the new #ghostwhite timbs I was down for it. They shipped the boots out to me during my trip in Oakland and I wipped out my markers and do what I do best. Hard and fluid flows, handstyles, and signature character. Check em’ out! Shout out to my cousin @Mistadrumin for attending the opening release party and taking flicks on my behalf. Thanks you Mimi, thank you Tada!

Timberland Ghost White Toofly

BBC Ice Cream NYC

Timberland GhostWhite Toofly Customz

Toofly BBC IceCream Timberland ghostwhite

BBC Icecream Soho NYC

Toofly Timberland ghostwhite BBC Ice Cream

 

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Sep 4

#REPRESENT #THE MAYOR Atlanta, GA 2017

During the #Grafiteras trip in Oakland I got word that our Crewest Studios locked down a few walls for our team to paint in Atlanta, New York, and Los Angeles. The timing couldn’t have been better! I was already in the states and client just had to make the flight switch. My schedule was open and ABC studios covered all expenses. Gotta love when those gigs come in because the hotels are fly, transport is taken care of, and you can work with quality materials and hire a your team. The mission to rock a fun, and colorful letter piece that captures the essence of the show and characters. Hip Hop is a huge element in the series #TheMayor and I drew from the culture that bred me. This was my second time in Atlanta a growing and booming city. I love how green it is too!  The heat not so much. Not too long ago my family moved here and I was so happy I got a chance to see them once job was complete. It was an awesome trip and job! —- Thank you ABC, Crewest Studios, Richie, Sean, and Paul for all your help on this wall. Shout out to The Mayor premieres October 3rd on ABC!

Toofly ABC The Mayor Represent 1 Toofly ABC The Mayor Represent 2

Sean is working on a video of the piece, you tube link soon!

Toofly ABC The Mayor Represent 3

Toofly ABC The Mayor Represent 5

Toofly ABC The Mayor Represent 4

#Represent #TheMayor

The Marriott Atlanata Toofly

The job perks. After them long and hot days at the wall hitting the pool was a must! The Marriott hotel was amazing!

Atlanta Toofly

 

Last time I was in Atlanta I flew in did a job and flew out. I did not get a chance to check out the street art scene. Once job was approved I hit the streets in search of walls, Atlanta has some great spots! Would love to return and paint at one of their festivals.

Atlanta Family

Thank you Atlanta! Thank you family! Till next time…

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Sep 2

Grafiteras, Oakland CA Re-Cap!

Grafiteras opening day! Dime and I put some good work on this event and the space was perfect to display our works, rock a collaborative installation, set-up shop, and invite young people for a workshop the next day. We had a great time! I looooooved seeing my Oakland friends, and meeting new ones. Our guests truly enjoyed the exhibit, and the space. These are the kind of gallery exhibits I enjoy the most where it feels like a community vibe and genuine appreciation for what we do as artists, and how we represent our people. Breakdancers and all! Check out the flicks a big thank you to everyone who was involved in making it happen. Exhibition runs thru October 1st! Don’t miss it. #Grafiteras

Grafiteras Toofly and Dime

Grafiteras Exhibit

DJ Lady Ryan Grafiteras

Grafiteras toofly dime dj lady ryan

Grafiteras Toofly 2

Grafiteras Women

Grafiteras Pop up shop

Dime Graffiti

Grafitearas Oakland Love

Grafiteras Opening Exhibit

Okland Ca Grafiteras

 

Dime adn Family

Grafiteras Toofly 1

Grafiteras Exhibition

Grafiteras Oakland Love

THANK YOU OAKLAND!

 

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Sep 2

Grafiteras Installation

Oakland, California 2017! — I returned. I love Oakland mostly because folks there are like folks in NY. They show LOVE. Arrived at my 10 day residency ready to rock with homegirl Dime. Dime and I met back in 2009? I forget. I was invited to paint with Meme of Few & Far at their very first wall and Dime rolled by to meet us. I checked out her work and got her down on the wall along with Agana. Every time we had a Few & Far wall Dime and I tried to collaborate. We always felt our styles worked great together + we connected right away because of our latin roots. Dime has a sharp classic graffiti lettering style that goes really well with the Toofly flows and characters. Dime had an opportunity to curate a show at East Side Arts Alliance new gallery space and worked to get the grant. So grateful! it helped cover all our expenses and stipends. Thank you Dime! Thank you East Art Alliance! We rocked a beautiful exhibition, installation, workshop and pop-up event entitled “Grafiteras” Check it out!

Grafiteras Toofly Dime 7

Toofly NYC Dime

Grafiteras Toofly Dime 3

Grafiteras Toofly Dime 4

Grafiteras Toofly Dime 5

Grafiteras Toofly Dime 6

((( CHECK OUT THE VIDEO ))) by Stevie Sanchez

Grafiteras Toofly Dime 1

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Jul 31

GRAFITERAS August 18th, 2017 Oakland, CA

Grafiteras Oakland Ca

Grafiteras EastSide Arts

FOR IMMEDIATE RELEASE

GRAFITERAS

July 18th, 2017 OAKLAND, CA — On Friday August 18th, 6-10pm famed graffiti and street artists Toofly (NYC), and Dime (OAKLAND) team up for GRAFITERAS, a collaborative exhibition, installation, pop-up, and art workshop all in one. GRAFITERAS will be held at EastSide Arts Alliance & Cultural Center, a grassroots organization of third world artists, cultural workers, and community organizers of color.

 

GRAFITERAS is a multi dimensional exhibition that seeks to connect and build bridges between Raza artists from the east coast and west coast. Both artists exemplify sisterhood, latinidad, graffiti and have served as vital agents of influence for legions of women driven to rise in today’s art world.

 

Both women were raised in the tumultuous 90s era. Toofly hails from Corona, Queens NY, Dime from Oakland, California. As young graffiti artists they made their mark in a male dominated graffiti scene. The challenges of being immigrant and brown women did not deter their journey of self-discovery. In fact, it influenced the trailblazing art they create today. They were determined with mucho corazon which comes from instinctual feelings of love and community. Through their art, they not only represent themselves but the dreams, ideals and instincts of women, particularly Raza women.

 

Over the years they have carved out an important artistic space at the intersection of street graffiti, murals, and exhibitions—on their own terms, staying true to their roots and love for community. Eventually, the forces of the universe brought them together as grafiteras.

 

To be “Latina” or to be “Raza” in America means you celebrate two or more cultures through language, art, cultural traditions, music, and food. As daughters of families who at one point migrated to the states in search of greater opportunity and economic security, both women understand the power of their art in telling the story of immigrant families. In the face of struggle in a country of institutionalized racism, racial profiling, and an anti-immigrant legal systems, Toofly and Dime respond with art that uplifts, engages and promotes the inclusion of their communities. They have faced racism, and discrimination and so have their family members and peers. It is part of their lives and what gives them a thick skin in the face of adversity. This is what makes women strong, what makes them warriors. They are part of a growing generation of people of color who stand up for what they believe in and will weaponize their art to share their truths. Resistance is part of their culture, it’s in their blood.

 

Today, “Latina Americanas” like Toofly and Dime, are also spreading their craft into the broader society as educators, designers, educators, and community organizers. It has become the path of self determination for women artists who hold the roles of mothers, daughters, sisters, and aspiring professional storytellers. As grafiteras they have a complex story that speaks volumes of the strength and love that is needed to inspire and move society. GRAFITERAS is a powerful initiation to the complexity of what it’s like to grow up in America, and how Raza and many other cultures find a way to stand up, rise, and shine through it all.

 

Join us! Let’s celebrate women artists today who are the rainbow warriors of the new world.

 

As part of a 10 day artist residency, Toofly who visits from Ecuador, will host a #TooflyWorkshop on August 19th, 2017 at EastSide Arts Alliance from 12pm-3pm. Limited space. Registration required. Sign-Up: tallertercermundo@gmail.com

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TOOFLY

Maria Castillo known as “TOOFLY” is an international Ecuadorian/NYC artist, curator, and social entrepreneur. Recognized in the early 90’s for her hard and fluid character style, she gained popularity as one of the few females excelling beyond her peers in the male-dominated graffiti scene. Founder of female arts collectives, like; YOUNITY, LADIES LOVE PROJECT, and PROJECT GIRLZ. TOOFLY is a full time artist and runs her own independent art & design company; STAY TRU, where she consults, designs, and develops a variety of arts & culture events, as well as workshops. Her work has exhibited at many venues such as the Bronx Museum of Art, CAC; Contemporary Museum of Ecuador, and can be found on public walls internationally. TOOFLY is featured across media outlets like Graffiti Women, Outdoor Gallery, Juxtapoz, and Latina Magazine.

www.tooflynyc.com

 

DIME

Leslie Lopez, known as “DIME” is a Xicana Graffiti Writer, Educator, and first generation Mexican-American born and raised in East Oakland. DIME, A lifelong artist carrying on intergenerational traditions of cultural and spiritual resistance in her family began painting graffiti as a young teenager. Through her politicalization within the Xicana Movement and Oakland’s Eastside Arts Alliance she developed into a educator, organizer and public artist for community empowerment, healing, and self determination. Being one of the few women writers of her generation in Oakland, Dime developed a strong bond with the new rising generation of young women and used it as an opportunity to build a sisterhood and mentorship through a course she developed and taught to Middle School and High School young women called SHE’Rose. DIME is part of the EASTSide Arts Alliance Cultural Center. A member of BSK, Bomb Squad Kingz, one of the first graffiti crews in Oakland, Ca. put together by Style, Phresh, and West who were part of the first dozen of original graffers of Oakland to ever put paint on the walls of the city in the early 80′s. She is also part of Few and Far Women since it Originated in Oakland in 2011 it’s a collective of women artist, skaters, and photographers from around the world. DIME has worked collaboratively as part of Xochitlceive Collective and as an apprentice with Jesus Barraza from Dignidad Rebelde. Her collaborations are painted with youth and are seen in walls all around the city and beyond, including in marches and rallies reaching an intergenerational audience. Her work bridges graffiti and fine arts, as a muralist, printmaker, and mentor passing down teachings of her ancestors to all generations. Her passion and goal is to use art not only as a tool for social justice but as a tool for violence prevention, to reach young people, and entire communities and use art and Muralismo to cope, create change and empower.

www.lesliedimelopez.com

 

EASTSIDE ARTS ALLIANCE ( Gallery )

The EastSide Arts Alliance & Cultural Center presents free youth art classes, cultural programming, public art projects, ongoing gallery exhibitions, community town halls, and the annual Malcolm X Jazz Arts Festival. We work with numerous organizations and community groups to present hundreds of events every year.

www.eastsideartsalliance.org

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Jul 5

Adidas UltraBoostX 2017

Category: Uncategorized

A week before I had to head back to Ecuador I landed a niiiiiiiice gig. Refinery29 hit me up to get involved on an adidas custom sneaker at project with 10 other women. I had a crazy schedule but I made it work. The mission to customize 5 pairs of Adidas UltraBoostX kicks inspired by 5 different states. My fave “New York City” – once the agreement was signed I scooped up a bunch of fresh new markers and got busy. Phase two of the project to shoot a video. Only two women artists were chosen! Check out the video link below. That day was cool I got to meet a team of folks involved that were really nice and liked the pupusas we ordered for lunch! That’s when you know folks are open to culture. The shoot went great, special shout out to my friend Sabrina who’s Brooklyn loft worked great for a Toofly Pop-Up Studio. Whew! She saved the day. I want to give a big thank you to the entire team involved, especially Rafael Jimenez for recommending me for this project. The shoot looks great, and you can now bid on your favorite custom Toofly kick on the link below. A silent auction supporting Women Win.

Women Win leverages the power of play to build girls’ leadership and the communities’ abilities to address gender equity. Through the power of play Women Win helps adolescent girls and young women address the most pressing issues in their lives, including access to sexual and reproductive health and rights, gender-based violence, attaining education and achieving economic empowerment. Women Win has impacted the lives of over 2.24 million young girls in over 100 countries. Learn more about Women Win at https://womenwin.org

YOUTUBE VIDEO
http://www.adidas.com/us/ultra

Toofly Adidas UltraBoostX

Toofly NYC

Toofly Pop-Up Studio

Toofly Adidas UltraBoostX video shoot 1

Toofly UltraBoostX adidas

ADIDAS & REFINERY29 PARTNERED WITH CELEBRATED FEMALE ARTISTS TO CREATE ONE-OF-A-KIND PAIRS OF ULTRABOOST X REPRESENTING ALL 50 STATES. THE LIMITED EDITION BOOST THE NATION COLLECTION IS CREATED FOR WOMEN BY WOMEN TO UNITE CREATIVITY THROUGH SPORT AND REFLECT THE INDIVIDUALITY OF THE NATION.

SELECT YOUR FAVORITE SHOES FROM THE BELOW, THEN SUBMIT YOUR BID TO WIN. ALL PROCEEDS WILL BE DONATED TO WOMEN WIN, SO BID FOR A BETTER, BRIGHTER FUTURE.

 

Adidas UltraBoostX Art

WomenWin Adidas

Toofly Adidas UltraBoostX_web

 

 

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Jul 5

Ladies Love Project SU/17 Re-Cap!

Ladies Love Project Summer Pop-Up Shop 2017 At The Living Gallery this year! Good times. Thank you LLP Crew, Circa 95, and everyone who helped us get the event rolling this year. Our guest photogrpher this year 19 year old Tatiana Lovera. ( some are Toofly flicks and some are Shiro Flicks )

Crafty Cocktales LLP

DOllFace LLP

Island Spice Henna LLP

Family LLP

Marthalicia Live ARt LLP

Percy Fortini Wright

MinchoVega LLP

Mistadrumin

LLP Guests and Vendors

LLP Vicky Weiss

LLP Crew Images

Eryka Badu LLP

Love is Love

Chefs Modern Caribbean Kitchen

LLP Patio

Cocunuts

 

Ladies Love Project Day 1 2017

LLP DAY 2!

Toofly LLP

Rayo and Honey LLP

Shiro Live ARt LLP

Shiro Rokafella Ladies Love Project

Love Pudding LLP

Corona Queenz

LLP Gals

Ladies Love Project 2017

 

THANK YOU LLP FAM!

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