TOOFLY NYC

FOR IMMEDIATE RELEASE: TUESDAY, OCTOBER 21, 2014

PRESS CONTACT: E: Blanche.cote@gmail.com / 718.877.6082

TOOFLY HOLIDAY POP-UP SHOP COMES TO BROOKLYN!

Renowned Street Artist TOOFLY Hosts Solo Pop-Up at Rebelution Ink Boutique and Gallery

BROOKLYN, New York—October 21st, 2014—After a successful three-year run with the Ladies Love Project Pop-Up Shop (LLP), New York’s beloved street artist, designer, and entrepreneur, Maria “TOOFLY” Castillo will host her first solo TOOFLY Holiday Pop-Up Shop at the trendy Williamsburg boutique, Rebelution Ink.

The popular boutique and art gallery will play host on Friday, November 21, 2014 from 6PM to 10PM and Saturday, November 22, 2014 from 12PM to 8PM to graffiti enthusiasts, fashionistas, and the Brooklyn community. All will get a chance to view select paintings by TOOFLY as well as shop her highly sought-after, handcrafted goods. Fellow street artist Shiro, who hails from Japan, will make a special guest appearance on Saturday from 3PM to 6PM to celebrate the unveiling of new art print releases ($35-$75).

With TOOFLY’s signature style, shoppers can find the perfect holiday gift to spruce up any home, office or wardrobe. At a time when women’s rights are at the forefront of today’s headlines, the mixed media artist has gradually increased her collection by adding an array of illustrations capturing fierce indigenous women. Such works embody the palpable presence of feminine power and creativity. The same can be said of the women who grace her t-shirt, hoodies, tote bags, and sketchbooks as sold at the TOOFLY HOLIDAY POP-UP SHOP. Attendees will experience a colorful, culturally rich world with an opportunity to sweep up a special TOOFLY tote bag valued at $50.00. Teatulia Organic Teas will be serving warm drinks alongside JC’s Sidewalk Cafe with special treats. There will be Hip Hop, Rock, and Funk playing throughout the two days to help usher in good tidings for the holidays and build community spirit.

As an added bonus to what will be a rocking event, both SHIRO & TOOFLY will kick-off black book signing–a graffiti ritual with roots in nostalgic New York, where artists reverently swap black books to collect drawings or catch “tags.” With live artwork, funky clothing and collectible designs by TOOFLY, this two-day event is not to be missed!

“Having the TOOFLY HOLIDAY POP-UP SHOP in the heart of Williamsburg, Brooklyn is dope!” says Randy Quilles, owner of Rebelution Ink. “TOOFLY’s work honors the ‘true school’ New York vibe and her recent re-connection to her latin roots demonstrates a unique progression of her artistry.”

TOOFLY will be available for interviews prior to, during and after the holiday event to discuss the changing landscape of street art in direct relation to changing communities.

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The 5th annual Detonarte Urban Arts Festival is finally all wrapped up! I’m beat. Over 150 artists have been painting for a few days at the Mercado San Roque in the center of Quito, Ecuador. It’s one of the oldest, and craziest places I’ve ever been to. I’ve seen so much in the last few days of “Mercado Life” that has taken me away a bit. The realness is ill. Happy we can put smiles on the folks who spend most of their lives here, especially the kids that arrive from school and see a whole new playground. Here are some of my favorite pics, and some from our dear photographer friend; Mavizu.

El Mercado de San Roque: se encuentra en el barrio de San Roque desde 1981 en que fue construido. Alberga a 3000 comerciantes, 90 transportistas asociados, 200 desgranadoras, 2000 estibadores, 200 rodeadoras, un total 5490 trabajadores (20.862 personas que viven directamente del mercado). Se abastece de productos de todo el país y alimenta al 35% de la ciudad de Quito. Es un espacio autogestionado por las organizaciones del mercado: existen 26 asociaciones de comerciantes, transportistas, y cargadores que conviven diariamente en el mercados SR.

Got our walls locked in and we’re ready to rock for the week!

El Detonarte: es el festival de arte urbano más grande del país. Está en su 5ta edición. La selección de 10 artistas nacionales por concurso y de 10 artistas internacionales. 200 muros del mercado de SR vana ser pintados por los mejores artistas urbanos del país y por artistas internacionales. Los 10 artistas nacionales seleccionados por concurso son: Apitatán, Artkasmo, Coxmorama, Doz, Enaone, Ralex, Splash, Steep, Tenaz, Toofly. Y de 10 artistas internacionales invitados para esta edición: Parole, Delio, Auka Arte, Guache, Brigada Negrotrópica, Calidoso, Visual AGP, Monowild, Hadok, Irem. Este año el Detonarte tiene programadas además de los murales en San Roque, ferias y charlas sigue la programación en http://www.detonarte.com

MAVIZU <3

ALM CREW

STEEP – Ecuador

APITATAN – Ecuador

AUKA- Argentina

Tenaz – Otavalo

Congratulations Tenaz!!!

#DETONARTE 2014!!! Gracias y felicitaciones a todos! You are all amazing, and wonderful creative souls, happy I got a chance to kick it with some of ya. Buen viaje, buenas vibras, y nos vemos en una próxima pinta en el lindo mundo de Sur America!

Let the countdown begin!!! We got our booth# confirmed and we’re ready for Pasadena Ca!  This will be my first time at Designer Con, pretty excited! Designer Con is an annual art and design convention that smashes together collectible toys and designer apparel with urban, underground and pop art! - Happy to team up with my good friend Kano from Corona Queens NYC. We’re gonna have 2 days of fun with over 300 vendors. Tickets are officially on sale: ONE DAY: $5, and TWO DAYS $10.00 ( they’re $7 at door so get yours online ) Check out our booth #811 for art prints, original art, sketchbooks, toys, stickers, totes, and more!

Pasadena Convention Center // 300 East Green Street Pasadena, CA 91101

Catching up on my press posts before the LA, NY, and MIAMI grind kicks in! Here’s a very nice interview on the Fall Issue of The Experience Magazine. Love the title “FROM DOORKNOCKERS TO FEATHERS”  thx guys! Check it out online digitally.

Celebrating #HispanicHeritage all day everyday. Thanks for the shout Sound of Art 

Happy to announce that I will be one of the national artists participating at the 5th annual DETONARTE urban arts festival in Quito, Ecuador October 13th – October 19th 2014. This is one of the most well organized graffiti/street art events in the city, looking forward to it and to all the international artists attending from Colombia, Peru, Argentina, Belgica, and Spain!  For more information visit their website: www.detonarte.com or facebook page.

I’m a little behind on my blog, sorry folks!  I’ve been super crazed with the construction of my first home in Ecuador, and preparing for the fall grind. 2014 has been nothing but awesome and I’m ready to wrap it up in style. Next stop:  LOS ANGELES! I will be in the city of angels a month from today to spend some time with my dear friends, possibly paint at Venice Beach, and to rock out a very cool designer/toy event with Kano kid in Pasadena, Ca called Designer Con. It will be my first year in attendance, definitely looking forward to it! –  The event info is coming soon. We are trying to lock down our booth number and as soon as we have it we will share. It’s going to be a very fun trip!!! Super excited for my fall travel plans this year, see ya’ll soooooon.

The customized Brooklyn Tower Kit –  by some really dope illustrators, graffiti artists, and toy designers will be on display on November 1st 2014 in the heart of the Lower East Side! The Boundless Brooklyn exhibit ” The Art of the Tag ” at My Plastic Heart is going to be a pretty cool show. I don’t do many custom works anymore, but sometimes some are too cool to pass up. Love my tower! Be sure to check it out TOOFLY, MARKA27, KANO, ROYCE BANNON, MATT SIREN, and more!