TOOFLY NYC

 

FOR IMMEDIATE RELEASE: TUESDAY, OCTOBER 21, 2014

PRESS CONTACT: E: Blanche.cote@gmail.com / 718.877.6082

 

TOOFLY HOLIDAY POP-UP SHOP COMES TO BROOKLYN!

Renowned Street Artist TOOFLY Hosts Solo Pop-Up at Rebelution Ink Boutique and Gallery

BROOKLYN, New York—October 21st, 2014—After a successful three-year run with the Ladies Love Project Pop-Up Shop (LLP), New York’s beloved street artist, designer, and entrepreneur, Maria “TOOFLY” Castillo will host her first solo TOOFLY Holiday Pop-Up Shop at the trendy Williamsburg boutique, Rebelution Ink.

The popular boutique and art gallery will play host on Friday, November 21, 2014 from 6PM to 10PM and Saturday, November 22, 2014 from 12PM to 8PM to graffiti enthusiasts, fashionistas, and the Brooklyn community. All will get a chance to view select paintings by TOOFLY as well as shop her highly sought-after, handcrafted goods. Fellow street artist Shiro, who hails from Japan, will make a special guest appearance on Saturday from 3PM to 6PM to celebrate the unveiling of new art print releases ($35-$75).

With TOOFLY’s signature style, shoppers can find the perfect holiday gift to spruce up any home, office or wardrobe. At a time when women’s rights are at the forefront of today’s headlines, the mixed media artist has gradually increased her collection by adding an array of illustrations capturing fierce indigenous women. Such works embody the palpable presence of feminine power and creativity. The same can be said of the women who grace her t-shirt, hoodies, tote bags, and sketchbooks as sold at the TOOFLY HOLIDAY POP-UP SHOP. Attendees will experience a colorful, culturally rich world with an opportunity to sweep up a special TOOFLY tote bag valued at $50.00. Teatulia Organic Teas will be serving warm drinks alongside JC’s Sidewalk Cafe with special treats. There will be Hip Hop, Rock, and Funk playing throughout the two days to help usher in good tidings for the holidays and build community spirit.

As an added bonus to what will be a rocking event, both SHIRO & TOOFLY will kick-off black book signing–a graffiti ritual with roots in nostalgic New York, where artists reverently swap black books to collect drawings or catch “tags.” With live artwork, funky clothing and collectible designs by TOOFLY, this two-day event is not to be missed!

“Having the TOOFLY HOLIDAY POP-UP SHOP in the heart of Williamsburg, Brooklyn is dope!” says Randy Quilles, owner of Rebelution Ink. “TOOFLY’s work honors the ‘true school’ New York vibe and her recent re-connection to her latin roots demonstrates a unique progression of her artistry.”

TOOFLY will be available for interviews prior to, during and after the holiday event to discuss the changing landscape of street art in direct relation to changing communities.

About TOOFLY:

Maria Castillo a.k.a. TOOFLY is an NYC artist, designer, community builder, and entrepreneur. Recognized in the early 90’s for her hard and fluid character style.  She gained popularity as one of the few females excelling beyond her peers in the male-dominated graffiti scene. In 2007 she co-founded the international female arts collective, YOUNITY. TOOFLY now runs her successful independent design company, STAY TRU, as she consults, designs, and develops a variety of projects and youth workshops. Her work has exhibited at many venues such as the Bronx Museum of Art, and can be found on public walls internationally. TOOFLY is featured across media outlets like Graffiti Women, Juxtapoz, Latination TV, Marie Claire, and Latina Magazine. —> www.tooflynyc.com

About REBELUTION INK:

Rebelution Ink has been providing the community of Williamsburg quality screen printing services since 2005. We are a part time Art Gallery and Retail Space; showcasing local Designers and Artists. We also sell uniquely printed apparel. Rebelution Ink offers and specializes in state-of-the-art screen-printing & Graphic Design, with quick turnaround times. With over 10 Years of experience, we’ve built a reputation for exceeding our customers’ expectations and striving to make their marketing effort a great success. —> www.rebelutionink.com

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